MAKING THE MOBILE WEB 3D USING WEBGL

March 13, 2015 | SXSW Interactive | Hyatt Regency Austin

Ninh started the session with the common anxiety we have for mobile app- it’s performance. Graphics have always been a challenge on mobile web. The results have been inconsistent as well. To overcome this, we have 3 challenges –

1.  Amplifying the experiences
2. Providing fast and real time response
3. Making the content shareable easily around the globe

He mentioned few points why a native app approach would not work (yet)

1. Apps have logistical difficulties
2. Content changes are difficult to handle
3. Apps are not easily accessible around the globe

Looking Ahead

• WEBGL 2.0
  Advanced rendering features that put mobile web almost on par with native apps
• HARDWARE ADVANCEMENTS
  Devices getting faster. More performance. More creative possibilities
• BROWSER ADVANCEMENTS
  New features in browsers will enable creation of larger scale experiences